A NEW STEP FOR THE DUAL ECONOMIC AND SOCIAL PROJECT OF DANONE: A REVIEW OF 5-YEARS OF CO-CREATION TO SUPPORT OUR ECOSYTEM
5 years ago, Danone made a commitment to strengthen its economic Ecosystem by creating a €100 million general interest fund.
Today, the Fund has co-created, in partnership with over 40 NGOs, around 50 programmes in over 25 countries that directly benefit 31,000 of Danone’s small economic partners. I am therefore pleased to announce that this commitment has been upheld. Among the many things we’ve learned from these 5 years on the field, two are particularly significant.
First of all, the added value provided by co-creation between a company and an NGO is a reality. Together, and on a daily basis, we have shared our expertise, our networks and our know-how to build programmes that address local socio-economic issues.
Second of all, even if these projects take time in order to be solid, the return on investment is indeed there, both in terms of a competitive advantage for Danone and socio-economic impact for communities.
These new business models are fully in line with Danone’s dual social and economic project. After 5 years, it is clear that they are a key part of our vision and of our “Danone 2020”
As their contributions have helped turn this ambition into a reality, I would like to thank all of the teams that were involved in these projects. They demonstrated entrepreneurial conviction, open minds and an ability to work hard. The individuals I’m referring to are the Managing Directors of Danone’s subsidiaries and their teams, the co-creation partners – who co-financed these projects to the tune of €40 million – and, last but not least, our shareholders – who demonstrated their trust in us when they agreed to the creation of Ecosystem Fund.
Our commitment to a more inclusive economy is ongoing, and we will continue to share what we’ve learned as often as possible.
To know more about the 5 years of commitment to the Danone Ecosystem, let’s read the Newletter
Discover the ECOSYSTEM BOOKLET that present the successful launch of our projects, the Ecosystem approach and our achievements after 5 years of commitment. Good reading !
Let’s watch the movie of 5 years Ecosystem !